Refreshed, refined, and Ted Baker through and through, this is the story of springtime in a print. Celebrating British craft, heritage and a few of our glorious national landmarks, a reimagined classic Toile de Jouy speaks to the Britain of today.
The fabric of springtime
Our signature spring print showcases icons of the British Isles, such as Gormley’s incredible Angel of the North and the exquisite Palm House at Kew Gardens. Pulled together with tonal hues and freehand technique, Womenswear offers sophisticated sleeves, flowing frills and ruffles (we all need more flowing frills and ruffles, right?), whilst Menswear is all about lightweight shirting and relaxed sartorial tailoring.
“A TOILE DE JOUY FOR THE BRITAIN OF TODAY.” – Anthony Cuthbertson
Where tradition meets modern, we’ve reworked a classic. Two years in the making, we’ve landed on the right balance of heritage and modern playfulness. It’s fun, it’s fresh, it’s everything you’ve come to expect from Ted Baker.
Women supporting women
To celebrate International Women’s Day, Ted Baker are donating 10% of proceeds from Womenswear Toile de Jouy sales to the Prince’s Trust #ChangeAGirlsLife campaign.